Category: Digital Marketing

The Scoop: Content marketing is one of the most effective ways to advertise and promote your products or services. Among the other methods of content marketing, blogging the easiest and the most used when marketing. Check out some of the ways to further enhance your business blogging.

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There’s a heavy cost for a bad online reputation. In fact, all businesses who weren’t able to manage their good online reputation went snagged. Same goes to you. If you keep neglecting the negative feedback and awful opinions of other people, you are likely losing your chance to become successful...

“I imagine one of the reasons people cling to their hates so stubbornly is because they sense, once hate is gone, they will be forced to deal with pain.” ― James Baldwin, The Fire Next Time   You could be the nicest, most amiable person in the room – and...

The Scoop: Search Engine Optimization or SEO is one of the essential factors that one should know when entering the world of the internet.  It is especially important when you wanted to enter the world of digital business. Before you begin, here are some SEO facts every SEO beginner should know.

The Scoop: After about two decades, Rand Fishkin, co-founder of Moz, leaves the company that he founded. Then establishing a new startup company called SparkToro. Rand Fishkin co-founded the popular Search Engine Optimization (SEO) Software Startup company, Moz, with his mother, Gillian Muessig. The company started in 2004 and Rand stepped down from being...

The Scoop: Artificial Intelligence is all the rave now and has established its place in different industries. However, where is its place in SEO? Artificial Intelligence or AI has been the talk of the virtual town. Every article, every blog, and media have been talking about it and its capabilities in...

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Are your social media efforts falling short? Are they not delivering results as you expected them to be? If you are experiencing these downfalls in your social media, you are probably not alone. Many businesses are experiencing these glitches in their social media strategies. Perhaps, you have been skeptical on...

2016 has been a tough year for most businesses and as the year passed by, marketing gets tougher and tougher. That is why entrepreneurs, especially business startups need to step up their game this 2017. However, it is not as easy as it seems to be for business startups to come...

Social media today is a tangled web of mysteries, stories, and profiles that wound around each other. While we try to keep things positive for the most part (i.e. anti-bullying campaigns, the ALS challenge, body positivity articles, etc.), occasionally, the Internet explodes into a fury of debate, mean gossip, and...